Kendrick Lamar‘s 2025 Tremendous Bowl Halftime Present has straight impacted his streaming presence on Spotify, it has been revealed.
Yesterday (February 10), the Compton rapper made historical past by turning into the primary solo rapper to headline the coveted Halftime Present. For the efficiency, he was joined by SZA and featured cameos from Samuel L. Jackson and Serena Williams.
Following the head-turning efficiency – which NME has ranked the third finest in Tremendous Bowl historical past – it has now been revealed that Kendrick Lamar’s streaming numbers of Spotify have loved a significant enhance.
Per The Hollywood Reporter, Spotify has revealed that Kendrick Lamar’s music on the streaming platform has seen an total soar by 175 per cent. The rapper’s multi-Grammy-winning Drake diss monitor ‘Not Like Us’ noticed an awesome improve in streams, rising by a whopping 430 per cent.
A number of the different songs he carried out throughout the Halftime Present additionally noticed rise in streaming numbers. ‘HUMBLE.’ is up by 300 per cent, whereas ‘All The Stars’ that includes SZA is up 290 per cent. ‘GNX’ lower ‘Man At The Backyard’ rose 260 per cent, as did his different Drake hit-piece ‘Euphoria’. ‘Squabble Up’ and ‘Peekaboo’, each off ‘GNX’ additionally rose 230 per cent.
SZA additionally skilled an 80 per cent soar in her streaming numbers within the US.
Each Kendrick Lamar and SZA are attributable to hit the street for a joint tour this 12 months, performing throughout North America between April and June. Shortly after their Tremendous Bowl Halftime Present efficiency, the pair introduced UK and European stadium tour dates. You possibly can get tickets to the US dates right here and tickets to the UK/European dates right here.
Lamar’s Halftime Present efficiency got here every week after he swept the 2025 Grammys, successful 5 awards – all for ‘Not Like Us’ – together with File of the 12 months and Track of the 12 months.