As of Saturday (Jan. 4), Justin Bieber has unfollowed Scooter Braun on Instagram.
The 2 have been linked since 2008, when Braun began managing the then-13-year-old Bieber after discovering him on YouTube. However over the previous few years, their relationship turned rocky and in 2023, the celebrity was “actively taking a look at how he may extract himself from [it],” Billboard reported on the time.
As of August 2023, Billboard reported that Bieber was nonetheless below contract for about 4 extra years, following a collection of amendments to his cope with Braun made in 2020. In the identical report, sources aware of Bieber’s enterprise dealings mentioned he was targeted on resolving his predicament with Braun on the time.
By June 2024, Braun introduced his retirement from administration (he maintains his function as CEO of HYBE America — the North American iteration of South Korean leisure firm HYBE). His information adopted a string of headlines about artists leaving his SB Initiatives, together with Ariana Grande, Demi Lovato and J Balvin.
“23 years. That’s how lengthy I’ve been a music supervisor,” Braun wrote in a press release posted to Instagram on the time. And whereas he shared a number of highlights from his administration profession, he devoted a paragraph solely to Grande and Bieber, writing: “Justin and Ariana have been each younger youngsters after I started with them. Justin a 13 yr previous child busking in Canada and Ariana a younger actress on Nickelodeon. To see them each come as much as be the legends they’re right now will without end be one among my biggest honors. As we alter our working relationships now, I’ll proceed to root for them with the identical ardour that I did at every of their humble beginnings.”
In August 2024, Bieber and his spouse Hailey Bieber welcomed their first baby, Jack Blues Bieber. And in September, indie-rocker Mk.gee revealed to The New York Occasions that he’s been in studio periods with Bieber, saying “he’s looking out.”
Bieber’s final album, Justice, was launched in 2021. It turned his eighth No. 1 entry on the Billboard 200.